Color Cannabis

Brand experience meets product experience.

How do we create brand equity and convince doubtful cannabis users to choose Color?

By creating an emotional connection in a very rational category.

Finding beauty in the everyday is easy when each aspect of your cannabis experience is enjoyed without compromise.

Express how terp-forward Color Cannabis is by creatively dramatizing its:

1) Impact

2) Value

2 campaigns for 1 brand, building equity as well as expressing product packaging quality.

Getting millennials to care about more than looks.

We celebrated the deal like a hot, new movie release.

Laidback ads that matched the way people really felt.

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